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Black Magic (2012)


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The upcoming fifth studio album by American rapper 50 Cent is set to be released in early 2012, through Shady Records, Aftermath Entertainment and Interscope Records. The album will reportedly be 50 Cent's final album released through Interscope, as part of the contract he signed after joining the label in 2002 which requires him to release at least five albums with the label. The album will feature a multitude of vocalists, including Shady Records founder Eminem, Lloyd Banks, Kidd Kidd and Busta Rhymes, among others.

Originally, 50 Cent's fifth studio album was set to be Black Magic, an album influenced by several genres including rock and dance music: however, its release was postponed as 50 Cent began to write material based on a different concept, rather than the one influencing Black Magic. As a result, recording sessions for a brand new album began from scratch, and the new material is reportedly of a traditional hip hop nature, involving producers such as Cardiak, Bangladesh, The Cataracs, Hit-Boy, Jim Jonsin, Swizz Beatz, Jake One and Just Blaze among others.

Initially reported to be released during the summer of 2011, the album's release date has since been revised, largely due to disagreements between 50 Cent and Interscope over the release and promotion of the album, which led to the album's brief cancellation. However, 50 Cent later confirmed that the album will be released in early 2012.


In November 2009, 50 Cent released his fourth studio album, titled Before I Self Destruct. The album did not match the previous commercial success of his first three studio albums, only selling 160,000 copies in its first week of commercial sale in the United States in peaking at number five of the Billboard 200. To help promote the album, 50 Cent went on The Invitation Tour; while on the European leg of he tour, he visited nightclubs and was impressed with the vastly changing styles of music played. Because of this, and while still on tour, 50 Cent began to write and record material for an album called Black Magic. The new album's music would be influenced by number of genres, including dance, rock and pop music; it would have a "higher tempo" than his previous work, although he claimed that the predominant genre of the music would still be rap.

However, 50 Cent later revealed to the Brasilian edition of music magazine Rolling Stone that he was unsure whether to continue with the recording of the album, which he had begun while in the European venues of the tour, as he had begun to write material that he claimed "didn't quite fit the concept" of the album. He later revealed the release of Black Magic had been postponed indefinitely, although he stated the album may be released in the future. The new album will be more hip hop-influenced than Black Magic, which was inspired and influenced by a number of genres.

While recording the album, 50 Cent listened to a mix of music performed by his favourite artists, including rappers Tupac Shakur and The Notorious B.I.G.. In an interview with the Detroit Free Press, 50 Cent explained these actions, stating, "I listen to those records to create expectations... It creates a level to me, within myself, of how good the record has to be before I'm ready to launch it." In the same interview, he described the album as a "whole new sound" for him and felt that it was "more soulful" and "more mature" than his previous work. In an interview with hip hop magazine Rap-Up on 1 June 2010, 50 Cent revealed that he had been inspired by prominent soul artists such as Marvin Gaye and Curtis Mayfield to write and record more soulful material for Black Magic, and in an interview with the same magazine on 13 May 2011, American rapper Soulja Boy revealed that these themes were on the new album.

Whilst on The Invitation Tour and writing material for Black Magic, 50 Cent recorded a song with the backup-band he was performing with on the tour. However, he admitted that the song was not likely to make the final cut for the album. Recording sessions for a new album resumed from scratch in early 2010 once 50 Cent returned to the United States from The Invitation Tour, when he was immediately was "bombarded" with potential productions for the album by several record producers, which partly influenced his decision to postpone the release of Black Magic. In total, forty-three potential songs for the album were recorded during the album's recording sessions.

In a November 2010 interview with MTV News, Surf Club producers Hit-Boy and Chase N. Cashe revealed that they had contributed productions for the album. Hit-Boy revealed that they had visited 50 Cent to play him a selection of their productions and hear "where he was going with it". He went on to talk positively about the album's material and its musical variation:

He's taking it back to the old 50. And he had some new records that were some different-sounding stuff too. I'm excited to see how people react to it, and hopefully we end up with some stuff on the album. I gave him some stuff he really loved. It's really a blend of the old 50 mixing with the new stuff that he's doing. It's crazy.

Whilst attending the Sundance Film Festival on 25 January 2011, 50 Cent revealed to MTV News that "80 percent" of the album had been recorded, and also revealed that he had recorded material with for the album with record producers Boi-1da, Alex da Kid and Symbolyc One. In an interview in March 2011 with online blogger DDotOmen, record producer Cardiak revealed that he had produced a record for the album called "Outlaw", which was later released to several digital outlets to promote the album.

On 8 April 2011, MTV Mixtape Daily reported that producer Jim Jonsin had been involved in the album's recording sessions. In an interview with Rap-Up on 13 May 2011, American rapper Soulja Boy revealed that 50 Cent had requested several productions from him for the album whilst the pair were in California the previous month, and that he had given him roughly five of these productions to record over. He also claimed that 50 Cent had played him all of the material recorded for the album at the time, and was impressed with the material, stating that "His album was kinda dope. I ain’t gonna lie to you. That’s my big bro and all that. I got love for him. He’s got some good stuff on there". In an appearance with singer Nicole Scherzinger on The Ellen DeGeneres Show, hosted by comedian and actress Ellen DeGeneres, on 24 May 2011, 50 Cent and Scherzinger performed their single "Right There", and 50 Cent revealed that the album was only a single song away from completion. He also confirmed that the mixing process for the album had already begun.

50 Cent later elaborated on Boi-1da's contribution in an interview with DJ Whoo Kid on the hip-hop radio station Shade 45, when he revealed that Boi-1da had produced two potential songs for the album. In the same interview, he revealed that producer Just Blaze had contributed two productions for the album. In an interview with BET.com on 19 September 2011, 50 Cent confirmed Dr. Dre's involvement with the album, claiming that he had produced two of the songs on the album. On December 24, 2011, hip hop producer DJ Felli Fel revealed exclusively to Rap-Up that he had produced a song for the album called "Lighters", featuring American singer Chris Brown: he stated that he had wanted the collaboration to occur as 50 Cent and Brown had never previously appeared together on a song before.

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Whole or part of the information contained in this card come from the Wikipedia article "The Return of the Heartless Monster", licensed under CC-BY-SA full list of contributors here.