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  • Monday 30 January 2012
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Born to Die (2012)

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Born to Die is the second album by American singer-songwriter Lana Del Rey, set for release on January 27, 2012 through Interscope Records and Stranger Records. After being signed to Interscope and Stranger in 2011, the singer released her first single from the album, "Video Games", which is considered as the one that propelled the singer's online popularity. Del Rey then started to give interviews to several newspapers and online magazines, as well as making live appearances to promote the song. Another single with the same name of album, "Born to Die", was released on January 2, 2012.


Del Rey first released an EP titled Kill Kill in 2010. It was the singer's first professionally produced EP, released under Lizzy Grant on an independent label with producer David Kahne. Del Rey stated that "David asked to work with me only a day after he got my demo. He has known as a producer with a lot integrity and who had an interest in making music that wasn't just pop." Her father, Robert Grant, helped with the marketing of the EP, which was available for purchase on iTunes for a brief period before being withdrawn for unknown reasons. Later in June 2011, Del Rey was signed with Stranger Records, to release her debut single "Video Games"; in October 2011, she was signed with Interscope Records. While being interviewed by Rosie Swash of The Observer, Del Rey revealed, "I just put that song online a few months ago because it was my favourite. To be honest, it wasn't going to be the single but people have really responded to it. I get very sad when I play that song. I still cry sometimes when I sing it." It was later reported that the singer would release her debut album under the labels in January 2012. During an interview with French TV show Taratata, Del Rey revealed that the album would be named Born to Die. Born to Die is set to be released on January 27, 2012 in Ireland, January 30, 2012, in the UK, and on January 31, 2012 worldwide.

Del Rey stated the use of her lower vocals on the tracks claiming that "people weren't taking me very seriously, so I lowered my voice, believing that it would help me stand out. Now I sing quite low... well, for a female anyway." The singer's first singles, "Video Games" and "Born to Die" were described variously as "quasi-cabaret balladry", "woozy and sometimes soporific soundtrack soul",, "pop",, and "indie pop". Her own description of her music is "Hollywood sadcore". Tim Lee of musicOMH noted the songs are extremely similar, commenting that "her agents clearly having stumbled upon a formula with which they can print money and further consign Lana's secretive, real debut LP to the annals of history. You didn't hear it from us, right?" Del Rey has once described herself as a "gangsta Nancy Sinatra", though she cites Britney Spears, Elvis Presly and Kurt Cobain as her musical influences. When asked about her musical style, the singer stated:

"I would have loved to be part of the indie community. But I wasn't. I was looking for a community. I don't even know any people who are musicians. I never met that indie popular indie, whoever the fuck that is. Who IS indie? First of all, I can't really get my head around what indie music is. Because if you've heard of it, it's sort of pop music, right? Because it's, like, popular? Or is it just that it's not on the radio? It's not like I was in an indie community and then I blew up. It's like, I was living on the street and I'm not -- like, for real, you know what I'm saying?"

The second track, "Blue Jeans", was influenced by hip-hop and has a minimalist beat that recalls songs by Timbaland. Del Rey also raps in a few verses of the song such as "You’re so fresh to death and sick as cancer/Love you more than those bitches before". "Off to the Races" has been lyrically described as "a freak show of inappropriate co-dependency", with a chorus that recalls Sheryl Crow's "down and out drunken loner persona" in her 1994 single "Leaving Las Vegas". Pryia Elan of NME noted the track "almost falls under the weight of this persona. There's none of 'Video Games'' measured, piano-led reflection. Instead the psychosexual rumblings of the lyrics and the dual voices she uses off set the comparatively simple musical shades on display."

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Standard edition
# Name Artist Live Acoustic Hidden Duration
1-1 Born to Die Lana Del Rey       04:09
1-2 Off to the Races Lana Del Rey       05:04
1-3 Blue Jeans Lana Del Rey       03:34
1-4 Video Games Lana Del Rey       04:46
1-5 Diet Mountain Dew Lana Del Rey       03:43
1-6 National Anthem Lana Del Rey       03:51
1-7 Dark Paradise Lana Del Rey       04:03
1-8 Radio Lana Del Rey       03:35
1-9 Carmen Lana Del Rey       04:09
1-10 Million Dollar Man Lana Del Rey       03:50
1-11 Summertime Sadness Lana Del Rey       04:25
1-12 This Is What Makes Us Girls Lana Del Rey       03:58





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Whole or part of the information contained in this card come from the Wikipedia article "Born to Die (álbum)", licensed under CC-BY-SA full list of contributors here.